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W.E. Deming, the father of modern statistical quality control, is generally considered to be the originator of the saying “In God We Trust, All Others Bring Data.” While most of the people who cite Deming in this instance use the quote to focus on the need for data-driven decisions, and that was clearly one of the messages Deming wished to communicate, the quote also contains a powerful statement about God’s omniscience and trustworthiness. Implied in Deming’s statement is that the data others must bring should share to some degree in these same qualities of God; in other words, it must be valid and it must be reliable.
The requirement for others to bring data is rooted in two sources: humanity’s limited knowledge and questionable integrity.  People seldom know as much as they think they do; and what they know is often incorrect or has been improperly interpreted.  And clearly, there are many gaps in our understanding of the causes or solutions of problems that we face. Data can help verify what is known and potentially discover new knowledge. Good data analysis can bring clarity to problems, point the way to potential solutions, and provide compelling proof for ideas or arguments. It can also speak to the truthfulness or falsehood of those it describes.
Truthfulness and integrity are at the heart of good data analysis. Data that is misrepresented, or even manufactured to support a particular point of view is not good data. As researchers focused on solving problems, your commitment to accurately gathering and reporting data is key to effective problem-solving. Just as integrity is a key characteristic of the Virtuous Leader and Virtuous Organization, so too must integrity be at the heart of good research. At times, our research will lead us in directions that we would rather not pursue. Sometimes it may indicate that the solution may not be affordable or acceptable to all of the stakeholders. In these times, all a good researcher can do if to maintain a commitment to integrity and accurately reporting what the data indicates.
The Virtuous Business Model argues that integrity and competence are earmarks of virtuous leaders. Make sure your data demonstrates your integrity and competency as you begin your journey into research and problem-solving.
Upon successful completion of this discussion, you will be able to:

Critique the relationship between integrity as described in the VBM and good decision making.

Instructions:

Review the rubric to make sure you understand the criteria for earning your grade.
Prepare a discussion post that answers the following questions:

Describe a decision you have made in the past that you later understood was influenced by bad data. If you cannot recall such a decision, then look for an example of a public official who has done so.
What was the result of the decision informed by bad data?
What were the reasons bad data was used to make the decision?
How might good data have been obtained to make a better data-driven decision?

Your initial post should be 200 – 300 words long and is due by the fourth day of the workshop.
Respond in writing to two of your classmates.
Each written response should be 100 – 200 words in length and demonstrate a critical analysis of your classmate’s post.
These responses are due by the end of the workshop.

5/21/22, 7:45 PM Preview Rubric: 1.1 Discussion (25 Points) – 3SU2022 Data Analytics & Research (BADM-707-01B) – Indiana Wesleyan University

https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=165060&rubricId=518393&originTool=quicklinks 1/3

1.1 Discussion (25 Points)
Course: 3SU2022 Data Analytics & Research (BADM-707-01B)

Criteria Excellent Competent
Needs
Improvement

Inadequate/Faili
ng

Criterion Score

Question No.

1 & 2

/ 8

Question No.

3 & 4

/ 8

8 points

Demonstrated

clear, insightful

critical thinking

discussing a

decision

informed by

bad data.

7 points

(6-7 points)

Demonstrated

competent

critical thinking

discussing a

decision

informed by

bad data.

5 points

(4-5 points)

Demonstrated

limited critical

thinking in

discussing a

decision

informed by

bad data.

0 points

(0-3 points)

Demonstrated

little to no

critical thinking

in discussing

discussing a

decision

informed by

bad data.

8 points

Demonstrated

clear, insightful

critical thinking

discussing why

bad data was

used and how

good data

might have

been obtained.

7 points

(6-7 points)

Demonstrated

competent

critical thinking

discussing why

bad data was

used and how

good data

might have

been obtained.

5 points

(4-5 points)

Demonstrated

limited critical

thinking in

discussing why

bad data was

used and how

good data

might have

been obtained.

0 points

(0-3 points)

Demonstrated

little to no

critical thinking

discussing why

bad data was

used and how

good data

might have

been obtained.

5/21/22, 7:45 PM Preview Rubric: 1.1 Discussion (25 Points) – 3SU2022 Data Analytics & Research (BADM-707-01B) – Indiana Wesleyan University

https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=165060&rubricId=518393&originTool=quicklinks 2/3

Criteria Excellent Competent
Needs
Improvement

Inadequate/Faili
ng

Criterion Score

Response to

Classmates

/ 66 points

Demonstrated

clear, insightful

critical analysis

of one’s

classmates’

postings in

determining

the logic of

their

arguments, the

correctness of

their facts, the

reasonableness

of their

interpretations

and

consistency

with the

substance and

intent of their

references.

5 points

(4-5 points)

Demonstrated

competent

critical analysis

of one’s

classmates’

postings in

determining

the logic of

their

arguments, the

correctness of

their facts, the

reasonableness

of their

interpretations

and

consistency

with the

substance and

intent of their

references.

3 points

(2-3 points)

Demonstrated

limited critical

analysis of

one’s

classmates’

postings in

determining

the logic of

their

arguments, the

correctness of

their facts, the

reasonableness

of their

interpretations

and

consistency

with the

substance and

intent of their

references.

1 point

(0-1 point)

Demonstrated

little to no

critical analysis

of one’s

classmates’

postings in

determining

the logic of

their

arguments, the

correctness of

their facts, the

reasonableness

of their

interpretations

and

consistency

with the

substance and

intent of their

references.

5/21/22, 7:45 PM Preview Rubric: 1.1 Discussion (25 Points) – 3SU2022 Data Analytics & Research (BADM-707-01B) – Indiana Wesleyan University

https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=165060&rubricId=518393&originTool=quicklinks 3/3

Total / 25

Overall Score

Criteria Excellent Competent
Needs
Improvement

Inadequate/Faili
ng

Criterion Score

Grammar,

Spelling,

Length, and

Citation

/ 33 points

Sentence

structure is

complete with

correct

spelling,

punctuation,

capitalization,

varied diction,

and word

choices.

Assignment

length is

correct with

sources

correctly cited.

2 points

Sentence

structure has

minor errors

(fragments,

run-ons) with

correct

spelling,

punctuation,

capitalization,

and limited

diction and

word choices.

Assignment

length is

correct with

sources

correctly cited.

1 point

Sentence

structure has

several errors

in sentence

fluency with

multiple

fragments/run-

ons; poor

spelling,

punctuation,

and/or word

choice.

Assignment

length is

inappropriate

with several

format and

citation errors.

0 points

Sentence

structure has

serious and

persistent

errors in

sentence

fluency,

sentence

structure,

spelling,

punctuation,

and/or word

choice.

Assignment

length is

inappropriate

with several

format and

citation errors

or sources not

cited.

Excellent
23 points minimum

Competent
21 points minimum

Needs Improvement
18 points minimum

Inadequate/Failing
0 points minimum




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